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    Cosmopolitan:    (about)
    The Cosmopolitan—USA; Mar. 1886- ; Joseph N. Hallock (1886-1889), John Brisben Walker (1889-1905), William Randolph Hearst (1905- ); monthly; standard format, on coated stock, often with colour illustrations, it became a big slick with the Sep. 1916 issue; editors Joseph N. Hallock (1886-1889), John Brisben Walker (1889-1905), Ray Long (1918-1931); although failing when taken over in 1889, it became a success under Walker in the 1890s, dropping its price to 10 cents in competition with the new-model magazines such as McClure’s and Munsey’s; it serialized Wells’s “The War of the Worlds” (1897) and “The First Men in the Moon” (1900-1901); other authors included Maxim Gorky, W. W. Jacobs, Ambrose Bierce, Arthur B. Reeve; went through a muck-raking period in the 1900s but switched heavily to fiction in 1912; absorbed Hearst’s International, Mar. 1925.

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